PR Photographer

Color Factory Photography

February 10, 2022 in Event Photographer, Photo Placement

Kohl's X Sephora Event Photography

August 20, 2021 in Event Photographer, Drone Photography

Sephora's transition from JCPenney will be completed by the end of 2023 when at least 850 Sephora shops will be open in Kohl's.

The Mattress Firm Unjunk your Sleep in Detroit

August 06, 2021

Lipton Pool Party at Southstreet Seaport

June 11, 2021 in Food Photography, Food Photographer, Event Photographer

Lipton Iced Tea event at Southstreet Seaport in New York City. (Photos by Ben Hider)

All photos shot with the Sony A1 and 24-105mm F4 lens

9/11 Memorial and Museum Benefit Dinner

September 06, 2017 in Event Photographer

Photographer Ben Hider

Hafele Open in New Location

March 17, 2017 in Event Photographer

Häfele America Co. serves the U.S. market with innovative services and solutions by focusing on delivering functional hardware and specialty fittings to meet your construction needs. Our corporate offices and primary distribution center are located in Archdale, North Carolina, with regional distribution centers in Torrance, California; Chicago, Illinois; Dallas, Texas and Mechanicsburg, Pennsylvania. Häfele is known internationally as a leading source of hardware, fitting systems, lighting and electronic locking systems.

NY Event Photographer Ben Hider

thyssenkrupp Elevator and Microsoft HoloLens Product Announcement

September 17, 2016 in Photo

thyssenkrupp Elevator and Microsoft HoloLens Product Announcement

thyssenkrupp unveils latest technology to transform the global elevator service industry: Microsoft’s HoloLens for enhancing interventions

HoloLens will support technicians prior to and on the job site, significantly reducing service intervention times
This solution follows the successful launch of MAX, the industry’s first predictive maintenance solution which is already connected with thousands of elevators
Iconic buildings now cloud-connected with MAX include the One World Trade Center, which will also be equipped with HoloLens

thyssenkrupp today announced its use of Microsoft’s HoloLens technology in its elevator service operations worldwide. The special augmented reality device is set to empower more than 24,000 of the company’s service technicians to do their jobs more safely and efficiently, and keep people and cities moving better than ever before. Currently, the global elevator service industry is valued at over $US 44 billion/year[1] and more than 12 million elevators transport over 1 billion people each day.

Using HoloLens, service technicians will be able to visualize and identify problems with elevators ahead of a job, and have remote, hands-free access to technical and expert information when onsite – all resulting in significant savings in time and stress. Initial field trials have already shown that a service maintenance intervention can be done up to four times faster than before by using the device.

Andreas Schierenbeck, CEO of thyssenkrupp Elevator said: “With elevators transporting over one billion people each day, the service industry has a critical role to play in keeping cities moving. We remain focused on leading the transformation in this industry; introducing the latest technologies, processes and training to enable technicians to do a better job with less stress and more fun. Our goal is to dramatically increase efficiency, raise elevator uptimes and speed up service interventions to ensure mobility equipment is always running as it should, providing each passenger with the safest and most comfortable travel experience possible."

[1] Freedonia Group, Inc. World Elevators Industry Study October 2015. Service figures include the initial installation of new units as well as maintenance, repair, and modernization of existing units.

Ben Hider - Event, Food and Portrait Photographer based in New York City and Westchester

5WPR Summer Party

August 17, 2016 in Event Photographer, Photo

5WPR Summer Party

Ben Hider - Event, Food and Portrait Photographer based in New York City and Westchester

5W Public Relations (5W) helps some of the world's best brands to tell their story and build their following. 5W's smart, resourceful team works in the here and now while continuously keeping our eye on the future. This formula for success works: 5W is one of the 20 largest PR firms in the U.S. with revenues exceeding $22 million.

5W Public Relations is founded by entrepreneur Ronn Torossian. The Public Relations firm consisted of Ronn and one intern working in a 400 square foot rooftop office for three clients.

Jose Cuervo/Rolling Stones Pop-up at Terminal 4

November 05, 2015 in Photo, Event Photographer, Press Photographer

I've never done an event through airport security. I mean, it was standard procedure every day at NYSE to run through some scanners, and have my bag searched even after 4 years. But crossing through airport security with a bag full of cameras and no ticket was a first.

Ben Hider - Event and Portrait Photographer based in New York City and Westchester